On March 27, 2013, the American Airlines - US Airways merger was approved by a court of law. Prior to March 27, 2013, it was clear to me that the possibility of the American Airlines Web site dedicated to the African-American travel experience - BlackAtlas.com - would likely not make the cut after the merger, so I grabbed screen shots and the HTML code of my 40 stories dating back to 2009 (some better than others) and parked them here on this blog. And waited.
Today, BlackAtlas.com is no longer. Poof. It's just gone. All of the links and cross-links that the BlackAtlas.com writers have out in the Web universe will likely route straight to aa.com and all of the stories (aka intellectual property!) no longer exist. That's a trip.
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| It all started with Nelson George. |
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| It ended with Laz Alonso. |
And while I am personally disappointed that BlackAtlas.com went out in a puff of smoke - with no notification to writers from AA.com's ad agency Burrell Communications (tsk tsk) - business is business, right?
RIP BlackAtlas.com. For those of us that know you actually existed, we won't forget you. For those that didn't - well - now you know. #legacy Welcome to the new American...
Founder of The Passport Party Project and the all new Teen Travel Summit & Extravaganza, Tracey Friley is a travelpreneur and freelance travel writer with digital content appearing on American Airlines BlackAtlas.com, TravelChanel.com, Luxury Link and various travel Web sites and blogs. She blogs about culture, diversity, humanity and travel at OneBrownGirl.com and can be found engaging daily on Facebook. She is a Platinum member on American Airlines.
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